So, the big daddy of 'em all, Google, is at it once again!
Google Custom Search Engine, the tool unveiled by Google, is a custom search engine that allows users to choose which web pages to search.
Users can also customise the look of results to suit their web pages layout, how web content is prioritised or can also include paid ads from the Adsense network with the results.
The new product is to be free for Google's users.
The Search Engine indystry analysts are of the opinion that the new offering from Google makes sense as traditional Google results were often too varied and carried results from too many sites to be relevant enough to an average searcher.
Tags: Google, Yahoo, MSN, Search Engines, Business, Technology
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